Instore radio or retail radio is a custom radio for a particular business. Instore radio, or retail radio, is a unique audio marketing tool that can help a business to stand out from the competition. With custom radio, businesses (restaurants, retail stores, customer locations) can more effectively reach their target audience and create a more enjoyable customer experience. In-store radio is also a tool to promote special offers and events, target specific consumer groups, and increase brand awareness. When used in conjunction with other marketing channels, in-store radio can be an effective way to drive sales and grow a business.

It depends on a technical streaming solution choice. To use in-store radio via the Shakespeare Music platform or mobile application, you only need to go online, log in to your radio and press play. If you have chosen a music streaming hardware player as your in-store radio solution - you have to do nothing to play songs from the perfect playlist or to stream advertising campaigns at the scheduled time. Shakespeare Music hardware instore radio users get their dedicated account manager who takes control over audio issues of particular clients: uploads curated playlists, instore messages, and monitors devices, so premises are never left in silence.

Shakespeare Music's custom radio stations - allow businesses to employ audio marketing: promote their brand and services/goods; keep their customers up to date; increase customer engagement and have signature sound with curated music playlists. The company's multiple streaming solutions (web streaming platform, application or hardware for corporate use) make it easy for any business to play music in any location. Curated playlists are scheduled during the day to match different business operational needs. The 24/7 support ensures businesses' peace of mind knowing that music and marketing campaigns are always running smoothly. And all this offer is cost-effective with top-level royalty-free music license.

Playing music without permission for any business purpose (license) in any public location is a law violation. For this type of law infringement, a business might be sued by music rightsholders for damages. Playing music for business purposes (store, restaurant, bar, hotel, hairdresser etc.) always requires a license. Shakespeare Music offers commercially beneficial royalty-free music licenses for any business needs.

No, it is impossible, to play radio for business purposes without purchasing a public performance license. Radio is just a music streaming service. Businesses cannot broadcast or play radio publicly in stores, bars, restaurants, schools, salons, dance studios, hotels, spas, etc., without obtaining a license (royalty-free music or from collective management organizations) to play music on their premises. Copyright law generally prohibits the public performance of copyrighted works without permission/license.

No it is not. Spotify streaming service is only for personal, non-commercial use. Businesses cannot publicly broadcast or play Spotify: in stores, bars, restaurants, schools, salons, dance studios, hotels, spas, etc. Businesses must subscribe to commercial music streaming platforms and obtain a license (royalty-free music or from collective management organizations) to play music on their premises. Copyright law generally prohibits the public performance of copyrighted works for commercial purposes without permission/license. Spotify offers private (not business) streaming services and does not offer the license! License to use music for business purposes must be purchased on top!

No. YouTube music streaming service is only for personal, non-commercial use. Businesses cannot publicly broadcast or play YouTube music: in stores, bars, restaurants, schools, salons, dance studios, hotels, spas, etc. Businesses must subscribe to commercial music streaming platforms and obtain a license (royalty-free music or from collective management organizations) to play music on their premises. Copyright law generally prohibits the public performance of copyrighted works for commercial purposes without permission/license. YouTube music offers private (not business) streaming services and does not offer the license! License to use music for business purposes must be purchased on top!

Businesses can play Spotify's Soundtrack Your Brand for business use, but from the legal point of view, this is just an in-store radio streaming service. Companies using Spotify's Soundtrack Your Brand platform carry an obligation to obtain a public performance license (royalty-free music or from collective management organizations). Copyright law generally prohibits the public use of copyrighted works without permission/license. On top, businesses must pay for Soundtrack Your Brand in-store radio separately for each location (i.e., if a business use music in 5 stores, it means - 5 in-store radio payments to Spotify's Soundtrack Your Brand).